The eye lands on the star first. Centered on a shield-shaped panel, deep navy against brushed silver relief, it holds the front of the tumbler the way a crest holds a banner.

Design Story

Everything else arranges itself around that anchor. Above it, stacked lettering reads DALLAS COWBOYS with a smaller LIMITED EDITION bar beneath, framed by ornate scrollwork and small blue accent stones. Below, a curved ribbon spells CHAMPIONS HERITAGE EDITION, and lower still a football sits inside a gold laurel. The base is banded with a row of tiny stars. It is a vertical story told in three tiers, engraved-metal in look, western in ornament, restrained in colour: navy, silver, a whisper of gold. The handle carries the same treatment with its own small star, so the design reads as one continuous piece rather than a decal.

Use & Experience

On a tumbler silhouette, that tiered layout works. The shield sits at natural eye level, the ribbon text catches attention at a glance, and the ornament wraps the form instead of stopping at a seam. Carry presence is high without shouting.

Size & Capacity

Available capacity: 40 oz.

Fan identity, composed like a trophy rather than a slogan.